- Empoli FC and WoV Labs partner for VeChain-based blockchain fan engagement.
- The tokenized jerseys provide exclusive benefits and content to fans.
- In a first, Serie A has integrated blockchain technology to enhance the fans’ experience.
Empoli FC & WoV Labs to team up revolutionize fan engagement Serie A has introduced tokenization as a solution. Empoli FC will begin integrating smart tags into their jerseys in the 24/25 football season. Fans can now enjoy an interactive, digital experience.
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This partnership marks an important step towards combining sports with technology and elevating the fan experience to unprecedented heights through phygitals. Empoli FC wants to be the leader in Italian sports technology by using blockchain-based tokenization. This will ensure authenticity and ownership while improving fan engagement.
Fans can gain access to exclusive content by using smart tags embedded in each jersey that are linked to Blockchain Digital Passports or unique NFTs. The jerseys are embedded with smart tags that link to blockchain Digital Passports and unique NFTs, giving fans exclusive content behind the scenes. VeChain‘s blockchain, frictionless interaction with tokenized jerseys ensures seamless fan interaction.
Tokenization presents limitless opportunities For fan engagement, exclusive content to meet and greets virtually, strengthening the relationship between the fans and club. Tokenization is not only a way to increase engagement but also opens up new avenues like fundraising and auctions.
WoV Labs supports the vision of the future in fan interaction as Empoli FC advances this innovative integration. This partnership marks the beginning of a new age in connectivity and sets the stage for continued innovation in fan engagement.
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